A fleet manager’s responsibilities are devoted to managing the costs, risks, productivity, and use of commercial motor vehicles.

The Common Activities of a Fleet Manager

These activities may include dynamic routing, fuel administration, vehicle acquisition, regulatory compliance, and more.

Listed below are 7 common tasks that can make up a fleet manager’s workday.

Design Fuel Programs

Fuel costs are consistently among the top three greatest expenses in a Field Service Management (FSM) fleet budget.

Telematics, fuel reporting, and gamification can be used to incentivize drivers to buy fuel according to company policy as the data gathered provides visibility into fuel usage. 

Effectively negotiating fueling policies with suppliers can drive down the fleet’s cost per mile, and dynamic route planning can optimize logistics even further.

Purchase Vehicles

Another important responsibility of the fleet manager is to negotiate pricing with vehicle manufacturers to minimize acquisition costs.

Planning and forecasting fleet purchases require that the fleet manager thoroughly understands the utility of the vehicle, the environment where it will operate, and the load it must carry.

Maintain Fleet

Minimizing wear and tear, reducing repair costs, and optimizing the resale value of fleet vehicles are the goals of an effective fleet manager’s preventative maintenance program.

This may involve separate programs and policies for tires, windshield repairs, warranty recalls, and roadside assistance.

Today’s FSM software automates the scheduling of vehicle maintenance, freeing the fleet manager up to focus on more pressing issues.

Learn more about fleet manager responsibilities: Fleet Maintenance: 4 Ways to Prioritize Vehicle Health

Remarket Vehicles

If executed correctly, a preventative maintenance program can leave fleet vehicles in marketable condition once they’ve reached the end of their commercial lifespan.

For the highest remarketing value, the fleet manager must maintain the vehicle’s condition and time the sale appropriately. This process too can be optimized with a software integration that notifies the fleet manager when it might be a good time to sell.

Track Fleet Metrics

The careful benchmarking and analysis of fleet activities are important to measure the efficiency of any programs or policies put in place.

It is the fleet manager’s responsibility to keep monthly, weekly, and even daily reports on driver safety, idle time, and fuel consumption to understand where improvements are needed.

This alone can be very time-consuming, however customizable software can automate this process and improve productivity.

Ensure Driver Safety

Fleet drivers are exposed to a lot of potential dangers, so it’s important to always keep driver safety in mind. A proactive approach, like implementing an ongoing training program, should be put in place so workers stay up to date on proper SOP and safety protocols.

An efficient maintenance program can also keep drivers safe by reducing the risk of surprise vehicle malfunctions on the road.

Download the Guide to High First-Time Fix Rates by EnSight Plus


Understand & Manage Compliance 

It’s not uncommon for large organizations to devote a whole department to legal matters. However, in the absence of an internal compliance team, it can be up to the fleet manager to know and enforce any relevant regulations surrounding fleet activities.

To handle day-to-day compliance management, wireless monitoring software integrations can be programmed to generate automated reports to show any potential instances of non-compliance.

Learn more about how field service software can assist with these daily activities as well as long-term projects, emergency situations, and any tasks facing the typical field service manager.


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